Strategy Direction
Standardize cross-region operating rules and dashboards first, then raise coordination efficiency through supply quality and media standards.
ByteDance
KA supply-chain and TikTok commerce uplift program
Led selection strategy and project management while aligning teams across countries on product segmentation, supplier evaluation, and ad standards.
Project PM2022
Business Context
Cross-country teams were inconsistent on assortment, supplier evaluation, and ad standards, hurting coordination and operating efficiency.
Mandate And Ownership
Unify operating rules, codify assortment and ad standards, and improve coordination across regions.
Key Moves
- Reallocated assortment pools and built product-tiering rules.
- Improved supplier evaluation and aligned cross-region operating requirements.
- Built dashboards and recurring reviews to align SOPs and ad standards across teams.
Results And Impact
- Created a unified review rhythm across regions.
- Aligned product segmentation strategy and ad standards.
- Built a stronger data and mechanism foundation for future operating-system rollout.
Reflection And Playbook
Leadership value often lies in turning cross-region collaboration from information alignment into standards and mechanism alignment.